Hey, Matthew Taylor, I went and read some of your articles to see what the experience was like on a phone.

Your paragraphs are definitely too long. The content is good, but I think people reading online have a tendency to scan.

Long paragraphs make it harder to do that.

I’d also suggest adding more subheadings to your articles. This also makes things easier to scan, and would help with the paragraph length.

If you’d like, I’d be happy to give more specific feedback on a particular piece, so you can see what I mean. I do think breaking up your paragraphs and adding more subheadings would strengthen your content.

Cheers,

Jess

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